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(EU trade mark – Opposition proceedings – Application for EU figurative mark 1st AMERICAN – Earlier EU figurative mark representing an eagle or other bird of prey – Relative ground for refusal – Likelihood of confusion – Phonetic similarity of the signs – Article 8(1)(b) of Regulation (EC) No 207/2009 (now Article 8(1)(b) of Regulation (EU) 2017/1001) – Article 72(6) of Regulation 2017/1001 – Article 94(1) of Regulation 2017/1001)
Fashion Energy Srl, established in Milan (Italy), represented by T. Müller and F. Togo, lawyers,
European Union Intellectual Property Office (EUIPO), represented by L. Rampini and V. Ruzek, acting as Agents,
the other party to the proceedings before the Board of Appeal of EUIPO, intervener before the General Court, being
Retail Royalty Co., established in Las Vegas, Nevada (United States), represented by J. Bogatz and Y. Stone, lawyers,
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[2023] ECHR 69
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